PAYÁ
An audiovisual duo inspired by the art of payada — a poetic, improvised musical dialogue from the Río de la Plata region. Just like payadores choose their words with precision and rhythm, they choose the right place and moment to frame reality through their lens. What they capture is not just image, but something unrepeatable: time in dialogue with space.
Client
Paya
DELIVERABLES
Branding Website
Year
2025
Role
Creative Direction