Filidoro didn’t start by talking about beer, a factory, or a bar. It started by talking about community. From day one, our role was to shape that energy — a project built from the collective, lighthearted but driven. We designed a brand that was flexible, grounded, and full of character — ready to evolve with the project. And it did: the beer became more refined, the factory grew, and the bar came to life. The brand never had to change. It already held it all. Behind the festive spirit, there’s also real engineering: not just in the precision of the beer, but in the way they’ve built a sustainable factory and a long-term ecosystem.